Spell coordinated production using numerous platforms and formats, including a plethora of excel sheets, word docs, illustrator files, and email.
Spell's business continued to grow despite the information silos. But the lack of visibility, duplication of work, and long product cycle times were the costs it had to pay off.
Spell's product team no longer wastes time recreating things and has more time and data for reflection thanks to WFX.
Evelyn Gibson Production Manager, Spell & The Gypsystop Solution
Reduction in Error Quotient
Faster time to Market
Spell and the Gypsy Collective, founded by sisters Isabella Pennefather and Elizabeth Abegg in Australia in 2008, is a well-known festival name that has adorned celebrities such as Miley Cyrus, Megan Fox, and Katy Perry.
This women's premium apparel label is noted for its bohemian patterns, gorgeous prints, and environmentally friendly procedures. What Spell means to conscientious buyers is revealed by a look at their followers on Instagram.